Sector Snapshot · Media

India's Broadcasting Market Keeps Expanding

A fast-read primer on India's broadcasting, print and media sector — the backdrop against which we benchmark every company's cost structure in this category.

Rs 1,85,765 cr
Broadcasting & cable TV market size, CY24
Rs 29,945 cr
Newspapers & magazines industry size by 2026
Rs 82,201 cr
FDI in info & broadcasting since April 2000
100%
FDI limit, up from 74%
Rs 4,551.94 cr
Union Budget FY27 allocation to I&B Ministry

Broadcasting Revenue Keeps Climbing

The core broadcasting and cable TV market is on a steady growth path, backed by a more liberal FDI regime.

Broadcasting & Cable TV Market (Rs crore)

CY24 → CY30 forecast

Rs1,85,765cr
CY24
Rs2,82,870cr
CY30F

FDI Limit in Information & Broadcasting

Before vs. after policy change

74%
Previous Limit
100%
Current Limit

What's Pushing the Sector Forward

Broadcasting scale, print resilience, and policy support define the media landscape.

Broadcasting Scale
  • Market to grow from Rs1.86 lakh crore to Rs2.83 lakh crore by CY30
Print & Publishing Resilience
  • Newspapers & magazines industry projected to reach Rs29,945cr by 2026
Policy Support
  • FDI limit raised from 74% to 100%
  • Rs4,551.94cr allocated to the Ministry in FY27

Recent Developments

A sample of the industry-wide and policy moves shaping the sector through early 2026.

Companies We Benchmark in This Sector

Listed Indian Media companies in tDoBe's cost-benchmarking coverage.

D B Corp
Signpost India
Jagran Prakashan
Bright Outdoor Media
Sandesh
Hindustan Media Ventures
OnMobile Global
H T Media
R K Swamy
Citizen Solar
Yaap Digital
Vertoz
Polatro
Simca Advertising
Cash UR Drive
Novus Loyalty
Adcounty Media
Pramara Promotions

See How These Companies Compare on Cost

The numbers above set the stage. Our Report translates it into a company-by-company cost benchmark — down to the category — so you can see exactly where a business sits against its peers.

Explore the Media Report
Compiled from public government and industry sources, February 2026 update · Figures rounded · tDoBe sector snapshot, for informational purposes